http://repository.anu.ac.ke/handle/123456789/429 Search within this collection: Thu, 14 May 2026 09:36:31 GMT 2026-05-14T09:36:31Z http://repository.anu.ac.ke/handle/123456789/440 An analysis on dynamics that lead to counterfeit purchasing behavior of ICT products among youths Githii, Stephen; Maina, Stephen; Kamau, John N.; Njau, Mary M. Trade in counterfeit products has become one of the world leading illegal activities accounting for billions of dollars exchanged annually. It is estimated that the trade is worth over USD 600 billion far much higher than the GDP of many developing countries. This study sought to identify factors behind this menace that is costly to individuals, compan ies and governments. Methodology of the study involved a cross-sectional design where a sample of 142 respondents was picked randomly to fill a questionnaire. The respondents were from middle-income families and the upper class in Kenya. This study identified perception of youthfulness, weak regulations, weak branding, external influence, irresponsibility and moral decline as some of the major factors driving counterfeit trade. Ignorance and poverty were also identified as factors contributing to this phenomenon. The study recommends more awareness campaigns even among the educated to be increased as well as development of more severe penalties on those who trade with counterfeit to deter its growth. More studies should be carried out to establish the extent to which decline in moral standards globally has contributed to this phenomenon. Wed, 01 Jan 2014 00:00:00 GMT http://repository.anu.ac.ke/handle/123456789/440 2014-01-01T00:00:00Z http://repository.anu.ac.ke/handle/123456789/431 Enhancing Moments of Truth to Amplify Users’ Perception of University Libraries in Kenya Gichohi, Paul Maku; Wanjiru, Magdaline; Kama, Nancy; Gatimu, Winfred There is a weakness in the way university libraries manage various moments of the truth. The moments of truth in the libraries is defined by various stimuli during users’ visits to the library and interaction with services, products and staff. The impressions formed during this process are based on what users see and the subsequent encounters, treatments and experiences. These define how users perceive the library in general. This study postulated that enhancement of moments of truth influences users’ perceptions of the library. It aimed at finding out the elements that define the moments of truth to a student user and establish how users’ perception s is influenced by moments of truth at university libraries. The study was based in four purposively selected university libraries; two public and two private universities. A quantitative approach was adopted while convenience sampling technique was applied to obtain a sample size of 400full time and part time students. Both SPSS and excel were used to analyze data where the descriptive and inferential analysis and statistics such as percentages, mean, Chi-square, regression and ANOVA were carried out. Thematic analysis technique was used for the open-ended questions. The study had a response rate of eighty one percent. Results revealed that the state of the library is an influencing factor on the choice of a university for private universities as compared to public universities. Users’ experiences in the library had a sixty one point zero three percent satisfaction index. The experiences of students in the libraries account for twenty five point nine one percent. Ninety four point eight percent of students share experiences and incidences they encounter in the library with their colleagues through various channels. Library aspects most preferred were, conducive study environment, staff friendliness and professionalism. Slow internet, 6aff mannerisms and attitudes, insufficient and old books, noise, less and faulty computers and congestion the digital sections of the libraries were among the things students do not like. The study concluded that all the four moments of truth have an influence in library image management. The first, second and ultimate moments of truth mostly affects user’s perceptions. The study recommended that institutions should establish measures that make interactions with the library memorable. This study is valuable to library managers in creating and retaining positive impressions and perceptions of university libraries. It calls for policies and measures that address designs, ambience, ecstasy and sufficient physical facilities; service quality standards as well as the training of library staff on customer-relationship management skills. Thu, 01 Jan 2015 00:00:00 GMT http://repository.anu.ac.ke/handle/123456789/431 2015-01-01T00:00:00Z http://repository.anu.ac.ke/handle/123456789/430 Academic Libraries as Epicenters for Knowledge Mapping and Management in Institutions of Higher Learning Wanjiru, Magdaline; Kimile, Nancy This paper aimed at instigating the role of academic Libraries in knowledge mapping and management in Institution of Higher Learning (IHLs). IHLs generate a wide range of information and act as centers of complex knowledge contexts. However, this knowledge may not be fully exploited due to lack of its capture and making it accessible by scholars. This may imply that academic libraries may not be at the center of knowledge management and yet are an extension of complex knowledge contexts in IHLs. Since a lot of knowledge is generated internally, it can be harnessed, stored and disseminated with the guidance of librarians. The objectives of this paper were: to assess knowledge mapping and management in IHLs; to determine the role of library in knowledge mapping and management in HEIs; to identify challenges faced in knowledge mapping and management and to make recommendations for improvement. The authors applied desktop research approach combined with practical experience as information professionals to interrogate the places of academic libraries in IHLs in relation to k knowledge management. The study concludes that academic libraries have a role to play in providing leadership in knowledge mapping and management in HEIs. The findings of this study may be useful to IHLs as well as other educational institutions, both public and private that are keen on the implementation of knowledge management programmes Mon, 01 Jan 2018 00:00:00 GMT http://repository.anu.ac.ke/handle/123456789/430 2018-01-01T00:00:00Z