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    Strategies of customer retention among commercial banks in Kenya : A case of bank of Africa, Kenya 

    Simba, Brenda Atieno (Africa Nazarene University, 2019-11)
    A customer is one of the significant assets for any profit-making firm, hence most profit making firms strive to acquire and retain as many customers as possible so as not to experience nose-diving of profits. While few ...
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    Influence of service quality on customer retention among deposit taking SACCOS in Kenya : A case of Mwalimu national sacco in Nairobi 

    Muraguri, Waithera Waiyego (2020-09)
    SACCOs are on the forefront to offer financial services to their members; but they encounter with countless problems such as lack of customer care services, lack of good governance, weak member confidence, and inadequate ...

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    AuthorMuraguri, Waithera Waiyego (1)Simba, Brenda Atieno (1)Subject
    Customer retention (2)
    Banks in Kenya (1)Service quality (1)... View MoreDate Issued2019 (1)2020 (1)Has File(s)Yes (2)

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